The Girl
I’m Caroline Mills, but you can call me Carol! I’m a creative living in Dallas, TX, with a passion for bringing a pop of color and personality to the digital world.
Growing up, I expressed myself through bold visual art and playful fashion, building a strong personal brand before I even knew what branding meant. Over time, that love for creative expression evolved into a mission: helping organizations connect authentically with their audiences online.
I thrive on collaborating with ethical leaders who are life-long learners, using my skills in data analysis, consumer insights, personal selling, business strategy, and brand identity to craft stories that stick.
I recently graduated from the University of Alabama’s Accelerated Master’s Program for Marketing, and I’m excited to see what’s next—finding fresh ways to express big ideas and adding a little color wherever I go.
The Brand
Photography is where my creative journey began. For the past seven years, I’ve been capturing moments through my lens—editing, experimenting, and finding my own creative rhythm through Adobe Lightroom. I love how a photo can freeze a moment, tell a story, or bring a bit of everyday magic to life. My portfolio is filled with those glimpses into my world, where color, light, and genuine moments meet.
But my creativity doesn’t stop there. I bring that same eye for detail and storytelling into social media management—whether I’m curating content, crafting brand voices, or building digital strategies. I love diving into a brand’s world, uncovering its story, and bringing it to life in a way that feels real and relatable.
For me, it’s not just about making things look good—it’s about making them feel something. Whether through a whimsical Instagram story or a thoughtfully designed campaign, my goal is always to create work that leaves a lasting impression.
The VISION
I may be 5'3", but my ideas are anything but small. I approach every project with a blend of creativity, strategy, and intention—transforming bold concepts into real-world impact. I thrive when given the freedom to explore and innovate, while always grounding my work in research and insight to ensure every step is purposeful.
My goal is simple: to do big things with passion, purpose, and a drive to make every project my best yet. And if you’re still wondering what I’m all about—I'm curious, competent, creative, consistent—and always, unapologetically, Carol.
